2014/05/02

prAna acquired by Columbia for $190M

PrAna fits Columbia's priorities to expand into categories and global expansion

prAna 2014 Early Spring Catalog
Columbia Sportswear announced that it has signed a definitive agreement to acquire all controlling interests in prAna from majority owner Steelpoint Capital Partners and all other minority members for $190 million in cash. PrAna will join Columbia's portfolio of authentic, active outdoor brands, which include Columbia, Mountain Hardwear, Sorel and Montrail. 

Columbia Sportswear Company(HQ : Portland, OR)は4月29日、prAna Living LLCを買収したと発表した。お母さん(Gert Boyle)はAngela Merkelみたいに堅実な経営者だったが、彼は見かけに似合わずアグレッシブなハンターなのである。しかし今回は今までで一番良い買物だとみられている。more....

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