2014/04/27

Nike change FuelBand Strategy

Nike Fuel Lab, San Francisco.
Nike layoffs most of fuelBand team and will stop making wearable devicesNike confirmed to CNET that the company is laying off 55 people in its hardware division, which makes the FuelBand department line of fitness shutting down. Just days after Nike announced the launch of its Fuel Lab location in San Francisco to enhance partnerships with other digital services for their athletes.
Nike(本社:オレゴン州ビーバートン)がFuelBand製造から撤退する可能性が高まってきた。Wearable Marketはデジタルテクノロジーで現在最も注目されている分野だから、このニュースは全米の注目を集めている。 more....

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