2014/06/30

Nike SB Zoom Stefan Janoski “0reo Speckle”

The Sneaker image from a sweet summertime confection
Nike SB Zoom Stefan Janoski “0reo Speckle”
The Nike SB Stefan Janoski continues to produce a speckled design panel with always popular body silhouette. The past few Nike SB Zoom Stefan Janoski releases have been working a same speckled design, but "Mint/Black " and “Black/Ivory”.
2014 Summer Stefan Janoski Collectionは、当初からSpeckleシリーズ展開が決まっていたようだ。ほんの少し目先を変えるだけで、全く同じことを反復するのがマススタイルブランドの定石だが、Stefan Janoski のSpeckle Seriesはそれを忠実に守ってきた。

2014/06/29

2014 NBA Draft

Andrew Wiggins was taken with the top pick


The 2014 NBA Draft finally kicked off on Thursday night with the Cleveland Cavaliers selecting Andrew Wiggins, the University of Kansas guard. He is the second ever Canadian basketball player to be taken #1 overall in the NBA draft.
2014 NBA Draftが6月26日、Barclays Center(Brooklyn, New York)で開催され、クリーブランド・キャバリアズはAndrew Wiggins(Kansas : SG/SF)を全体1位指名した。

2014/06/27

2014 NCAA Division I Baseball Championship

2014 College World Series
Vanderbilt beat Virginia to take The National Title


Vanderbilt Commodores celebrate with the championship trophy after game 3 of the College World Series finals against the Virginia Cavliers at TD Ameritrade Park. Vanderbilt defeated Virginia 3-2.
CWS(College World Series)決勝戦が6月23~25日、TD Ameritrade Park(Omaha, NE)で開催された。College Basketballと比較すると、Baseball人気は格段に低い。マイナーシステムを保有するMLBと違ってNBAはカレッジからドラフトでリクルートするから、カレッジプレイヤーがNBAに匹敵するほどの注目を集めるというのが説得力のある説明だが・・・

Nike reports Fiscal 2014 Results

Fiscal 2014 revenues $27.8 billion, up 11 percent
NIKE, Inc. (NYSE:NKE) today reported fiscal 2014 financial results for its fourth quarter and full year ended May 31, 2014. Despite the negative impact of changes in foreign exchange rates, diluted earnings per share for the quarter increased 3 percent as revenue growth, gross margin expansion and a lower average share count more than offset increased SG&A investments and a higher tax rate
Nikeは2014年5月期第4四半期と年間業績を6月26日午後1時15分(PT)に発表した。アナリストの間ではコストアップと競合激化で業績スローダウンを予測する向きが多かった。しかし予想に反する増収増益で、3月発表されたadidas(2013年12月期)業績をはるかに上回った。NIDASの勝敗はすでについているのである。

2014/06/26

Vans 2014 Summer White Collection

 White is the New Black
Vans  Perf Leather Slip-On, White.
The clean White aesthetic of each category is further emphasized with panel material and contrast liners. The Vans White Collection are available now at Vans.com.
VansはWhite is the New Blackプロモーションをオンランンで打ち出した。VansはハイファッションのSummer Collectionで引っ張りだこだから、こういうプランも当然出てくる。しかし、これで終わったらはっきり言ってダサい。

adidas Skateboarding 2014 Summer ZX Vulc

The ZX Vulc is the newest silhouette from Adidas Skateboarding infusing the technology of ZX Runners
adidas Skateboarding ZX Vulc, Tech-Grey.
The adidas Skateboarding ZX Vulc is a clean grey colorway and newest silhouette from adidas skateboarding shoes, infusing the technology of their ZX runners. The sneaker features a tech grey suede upper with three stripes, mudguard, a small shock absorbing piece of the midsole.
adidasはクラシックランナーの復刻モデル投入でUK中心にトレイナートレンドを生み出した。しかしNikeのようなマスプロモーションと大量投入の物量作戦はとらなかったので、売上効果はNikeほどには期待できないままである。
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2014/06/25

The Nikesportswear Gold Hypervenom Collection

His kit is yellow, the pitch is green but only one color matters this summer: Gold!

The Nikesportswear Gold Hypervenom Collection, Air Max 90 Jacquard, Gold
Nike Sportswear will introduce the Gold Hypervenom Collection of five legendary and contemporary silhouettes. The Collection features Nike Flyknit and Lunarlon technologies as well as other aesthetic, through the Nike Free Flyknit Chukka, Nike Air Max 1, Nike Roshe Run HYP, Nike Air Max 90 Jacquard, and the Nike Tiempo ’94.

The Nike Sportswear Mercurial and Magista Collection

The collection inspired by Magista and Mercurial Superfly Soccer Boots
Nike Women's Magistal Collection, image from Nike.
 Nike Sportswear release two collections inspired by Nike Magista and Nike Mercurial Superfly. The Mercurial and Magista collections feature Nike Flyknit and Lunarlon technologies, as well as aesthetic adornments such as metallic hues and translucent outsoles. 
Nike(HQ: Beaverton,OR)はNSW Mercurial and Magista Collectionを週末にNSW系ストアから発売した。Nike.comでは5月22日に発売したが、NSW系のストアは2週間のタイムラグを置いて6月7日からの発売だった。

Nike Fuelband APP for Android now available

Customized app experience and features for Android motivates athletes to move more and move more often using their Nike+ FuelBand SE and NikeFuel


NIKE, Inc. announced the availability of a Nike+ FuelBand App for Android, giving Android users the ability to seamlessly connect their Nike+ FuelBand SE and Android device. Through this app, Nike adds another access point for athletes to tap into Nike+ and NikeFuel to set goals and get motivation to surpass them.
Nike+ FuelbandのAndroid対応アプリがリリースされた。FuelbandはこれまでiOSデバイスしか対応していなかったが、今後はAndroidデバイスでも利用できる。

2014/06/24

GAP, Inc. : A Discount To Make the Sale

There is no GAP bet' Japan and US
GAP Newsletter


The Gap, Inc. is focusing on offering heavy discounts to lure more customers to its stores. The Chain expected a discount to make the sale. Because even in post-recessionary times, 75 percent of women said it’s important get the lowest price on everything they buy, and 45 percent claim they only buy items that are on sale, reporting by one of industry research Firm.
GAP(HQ:San Francisco, CA)がしょっちゅうセールをやっていることはたくさんの人がご存じだろう。しかし、GAPのセールが全世界統一で、実施時期、ディスカウント率まで統一されて実施されているのを知っている人はあまり多くない。

J. Crew 2014 High Summer collection


J.Crew White Suit, image from Newsletter.
Customer could find Summer dress very few
J. Crew summer collection appeal long weekends, sandy beach, and featuring white shorts, stripe shirts, an a-line skirts. However we can find dress very few.
J.Crewは High Summer Collectionを打ち出した。この時期のメインアイテムになってきたサンドレスは数アイテム打ち出しただけだった。
Millard DrexlerとJenna Lyonsはベイシックコーディネイトからコンテンポラリーに大きく舵を切った。

2014/06/23

The 2014 U.S. Open Women’s Open Golf

Michele Wie wins 2014 U.S. Women’s Open Golf 
Michele Wie win 2014 U.S. Open, image from Nike.

The 24-year-old Mihele Wie, then 13 year old girl as she arrived at the 2003 U.S. Women’s Open, win the 69th U.S. Women’s Open at Pinehurst Resort and Country Club’s Course No. 2. It is her second career USGA championship, but first since she won the 2003 U.S. Women’s Amateur Public Links as a big-hitting 13-year-old.
第69回US Open Golfが6月19〜22日、Pinehurst Resort(Pinehurst, NC)で開催され、Michels Wie(US)が通算278(-2)で優勝した。2位はStacy Lewis(US:E)、3位はStephanie Lewis(SW:+1)だった。

June 21 : Summer Solstice

Celebrate Midsummer-related holidays, traditions, and Festivals

Athleta Summer Solstice weekend promotion, image from Newsletter.
Summer Solstice is used like midsummer to refer to the day on which solstice occurs. The day has the longest period of daylight, and has varied among cultures, but most recognize the event in some way with holidays, festivals, and rituals around that time with themes of religion or fertility.
6月21日は夏至日(Summer Solstice)である。1日の日照時間が一番長いのは誰でも知っている。ヨーロッパや北米ではこの日から真夏が始まるから、週末のモールやダウンタウンでは小売りチェーンがいっせいにハイサマースタイルを打ち出す。

2014 Wimbledon Championships

Caroline Wozniacki in Stella McCartney
 adidas Stella McCartney unveil Wimbledon kit 
The Wimbledon Championships is the 128th edition and the third Grand Slam event of the year. It will take place at the All England Lawn Tennis and Croquet Club from 23 June to 6 July. adidas Stella McCartney's official match-gear unveil all-white collections for hottest female stars wearing.
adidasは第128回Wimbledon Championships623日)の女子契約選手用のコスチュームを先週末に発表した。

2014/06/22

Solstice in Times Square 2014

12th Solstice Yoga in Times Square
Solstice Yoga in Times Square, image from  The Times Square Alliance.
It’s time to welcome the Summer Solstice this weekend. Traditions surrounding  the longest day of year have been going on for centuries, from English Storehenge to the ancient Romans’. Though some traditions have faded with time, the excitement surrounding the welcoming of the summer solstice continues to thrive. New York will begin celebrating the solstice in Times Square, where thousands will welcome the sun through yoga and meditation
The Times Square Alliance(Tim Tomplins代表)とAthleta(HQ: Petalma, CA)が主催する「Solstice in Times Square」が6月21〜22日に開催された。